Same spirit, new reality. Traveling during a travel ban!
In the context of the covid-19 lockdown, Cube Art Fair and the non-profit The Transatlantic Art Connection are partnering in order to approach the situation from a creative angle, managing to implant their mission to the virtual reality. With the hep of JCDecaux, the adapted version of the fair will focus on featuring artists through a new campaign: Art Beyond Borders
The campaign will take place in two phases:
1. Cube Art Fair and The Transatlantic Art Connection initiate virtual studio visits where art collectors and artists located on both side of the Atlantic connect with each other.
2. Cube Art Fair and The Transatlantic Art Connection will bring the campaign to the street of Brussels for an entire week on 50 Billboards located all over the European Capital in September 2020.